SOARING THE SKY - Fulfill your wish to fly and paraglide over the best possible views—in beautiful Sun Valley, Idaho.
WILD WATER - Hit the rapids and hold on tight while you white water raft along the Snake River in the breathtaking Hagerman Valley.
Check out the full 12 Cool Things for Thrill Seekers here and find more adventures on our Lifestyles Page!
PADDLE TRAVEL - Just minutes from town, head down the Snake River on a kayak, canoe or paddle board.
Check out the full 12 Cool Things to do in Summer here and find more adventures on our Lifestyles page!
When people think Idaho, they think potatoes. And some might think there’s nothing to see or do here. But now that we’re the fastest growing state in the U.S.? The secret’s getting out.
From waterfalls and desert land, to mountains and canyons, Southern Idaho offers unlimited adventure and beauty. Vibrant downtowns, festivals, and wineries and breweries are sprinkled throughout our region. Plus, there are diverse, high-paying career options (with a traffic-free commute).
But, shhhh… not a lot of people know yet.
Want to get in on the secret? Watch below:
As a region nicknamed “America’s Most Diverse Food Basket,” agriculture is at the heart of who we are. In fact, since 2015, the U.S. Department of Commerce has designated us as an “All Things Food” Manufacturing Community—making Southern Idaho the fourth and smallest region in the U.S. to earn this prestigious stamp of approval.
“This place is going to be like a Silicon Valley of food innovation.” - Chobani CEO, Hamdi Ulukaya
This strong agricultural base is due in part by our unique location, coined the “Magic Valley” after more than 15,000 years ago canals carried water from the Snake River to the desert soil to create the productive farmland we have today.
And contrary to popular belief, we don’t just grow potatoes in Idaho (but we’re pretty proud of that, too). Few if any other region in the country has the depth in agribusiness we have here in the Magic Valley. The area produces sugar beets, potatoes, barley, winter/summer wheat, alfalfa hay, corn, and seed production as well as pork processing, cattle/calves, dairy production/processing, aquaculture, lamb, mink, and honey.
Food production, processing and science serve as the economic foundation for our region, which leads Idaho’s agribusiness industry and contributes nearly half of the state’s record $9.7 billion total ag receipts.
We’re proud that our agribusiness foundation and business-friendly climate has helped companies in our region thrive, including:
National Ag Day, March 20, is about recognizing—and celebrating—the contribution of agriculture in our everyday lives. And that’s why it’s a special day to celebrate in Southern Idaho. So today, thank your local farmer, processor, food scientist and everyone in the agricultural community for providing us the food we put on our tables each day. Happy National Ag Day!
Take a Turn on the Ice – Whether you can glide like the Olympians or you’re just a beginner, Southern Idaho offers skating spots like:
Melt Away the Cold – Defrost in the most relaxing way—soak in natural 90°+ natural hot springs at several nearby locations, including Miracle Hot Springs and Banbury Hot Springs. Enjoy the warmth of the hot springs, book a trip to the spa or get a massage or relax at the nearby camping sites.
Snow Shoe on the Moon – Take snowshoeing to another planet by trekking through the marvelous Craters of the Moon National Monument and Preserve.
Want to learn more about the “Cool Things” to do in Winter in the Magic Valley? Take a look at our 12 Cool Things infographic or check out visitsouthidaho.com.
“I live in Southern Idaho, because it’s a great place to live, work, play and enjoy life,”
Brooke Lawley, Glanbia Foods.
What makes Southern Idaho so special?
With great places to work, eat and play, and ways to get involved and make a difference, the quality of life in Southern Idaho is unmatched. There’s endless opportunities for outdoor life—in all four seasons—like kayaking, white water rafting, skiing, swimming, hiking and BASE jumping.
We offer a little bit of everything for everyone.
Take it from Miles Daisher, BASE Jumper & Red Bull Air Force Member: “Just 3 minutes from my house and we’re at the bridge, ready to fly.” In fact, in the Summer of 2017, Miles set the world record for most BASE jumps in 24 hours – 63 to be exact.
Watch the video below to experience Southern Idaho for yourself:
As the Magic Valley continues to expand, new companies move in and existing businesses grow, that means a need for a strong workforce. Businesses thrive when they have the right people, and recruiting and retaining that talent often comes down to company culture.
Leaders of the #1 ranking workplaces in Idaho came together to discuss what makes their culture work from small businesses like Tribute Media to macro employers like Idaho Central Credit Union. What’s the secret to their success? Here are the key takeaways from the expert panel to help you implement their strategies at your own workplace:
SMART VS HEALTHY BUSINESS
Culture and results go hand in hand. As Dale Dixon, CIO of BBB Northwest, said, being smart and strategic is the meat and potatoes of a successful business. But a healthy culture is the plate you put those meat and potatoes on. In other words, you can’t hold the strategic efforts together without that healthy culture and strong employee-centered environment.
DEFINE YOUR CORE VALUES
Core values aren’t just catchy slogans, but an authentic and realistic vision of who you are as a company. These values should come from within, through input from your own employees and company goals. What is important to your company’s mission and how will that help you and your employees thrive? Identify what that should look like and live by them day to day.
ENGAGE EMPLOYEES (FROM START TO FINISH)
Consistency is key. From the first job interview, to orientation, to every day on the job, your culture should help employees thrive and be engaged at every level. Make sure at the job interview that the employee will be the right fit. Once they’ve joined the team, check in and ask how they’re doing, what has worked and what might need to change. This doesn’t just have to be a yearly review, but a quarterly, monthly or even weekly check in. Listening to employee concerns and identifying and understanding their strengths and weaknesses can ensure they’re doing their job well and help them understand why they are central to the company’s success.
Whether you’re trying to maintain culture for a multi-location corporation to a 10-person office, these takeaways can create a thriving workplace and help your company retain and recruit the best talent for you.
The Best Workplaces program can help organizations understand the strengths and weaknesses within their company to ensure a strong future. If you’re interested in becoming the next top workplace of Idaho, check out the program and how you can get started at bestplacestoworkinidaho.com.
Have questions about recruiting talent to your Southern Idaho business? Leave a comment below or get in touch.
In Southern Idaho, we’re home to many manufacturing companies who not only feed, power and grow our region, but the world, too. Every day feels like Manufacturing Day here, but we’re happy to make it official today and explore the many ways we manufacture food, progress and opportunity in the scenic Magic Valley.
Manufacturing FOOD The cities in our region are agricultural centers as they’re located in the Magic Valley, where canals carried water from the Snake River to the desert soil to create today’s productive farmland. As “America’s Most Diverse Food Basket” and home to the world’s leading agribusiness and food manufacturing facilities, we’re proud to feed the world from Southern Idaho.
Manufacturing PROGRESS It’s not always easy to decide where to start or grow your business. Our region boasts financial incentives, workforce training and the location to ensure you get started on the right foot with the right people.
Manufacturing OPPORTUNITY With established companies expanding and new companies setting up shop, the opportunities to launch or progress your career are booming. Here’s a quick guide to some of the employment opportunities available in our region: southernidaho.org/jobs
Don’t believe us? Hear the stories of real professionals and get a glimpse at why they chose to call Southern Idaho home. Because we don’t just make it a great place to work, but offer an abundance of lifestyle and recreational opportunities, too—from rock climbing, BASE jumping, kayaking, fine dining, festivals and more.
Whether you’re looking to grow your business or your career, get in touch to launch your future.
We were excited to join Mr. Gas, Lynch Oil, Jerome 20/20 and other local organizations to celebrate the ground breaking of a new project coming to Jerome! The construction of a new Truck and Travel Center along I-84 began in August, but community members were invited to an official ceremony Wednesday, September 27. The $6 million project is located at 1223 Main St. W (Highway 25) off Exit 165 and is expected to be open for business in early 2018.
The Truck and Travel Center will be available to travelers heading either direction along I-84. The 15-acre property will feature convenience stores, restrooms, a quick-serve restaurant, 16 gas and diesel pumps, expansive passenger vehicle parking and 165 semi-truck parking spaces.
“Our new facility offers easy access to these amenities. We want to be the one-stop-shop for travelers on I-84 along with residents of Jerome to come to a clean store to get their daily essentials,” said Nick Lynch, Mr. Gas President and general director of the project.
With longtime plans of a gas station in that location, the company felt a full travel center would better fit the needs of the community and road professionals. The 165 semi-truck parking spaces are key to giving these professionals a safe and convenient place to rest along their journey through Idaho and the northwest.
“We believe it is a great location off I-84 for traveling families and professional drivers. We are also near enough to the city of Jerome to attract the community out to our site for fresh food, drinks and fuel,” said Lynch.
Mr. Gas has been a locally and family owned business for 93 years, which makes the project even more meaningful to them to bring business and convenience to the region. The project required the city of Jerome to extend its water and sewer service to the construction site by 2,000 ft., in turn helping develop the surrounding area for business and industry development for years to come.
Larry Hall, Executive Director of Jerome 20/20, sees this as a “Gateway Project,” not only offering a quick stop along I-84, but also as an opportunity to bring in new visitors to the city of Jerome.
We’re thrilled to welcome the Truck and Travel Center to the region and so excited to see it act as a catalyst for additional business and economic growth for Jerome and the Southern Idaho region as a whole.
Want to learn more about business opportunities in the Southern Idaho region? Get in touch to hear how our strategic location makes it the ideal place for product distribution and profitability.
Fall is here, and with it comes the crisp air, autumn scenery, fun festivities and… pumpkin-spiced everything. While summers in Southern Idaho are filled with adventure, the options are endless if you’re looking for some “Cool Things” to get up to with your friends and family this fall.
We’ve recently released the Fall edition of "12 Cool Things," filled with ideas for day trips and weekend getaways in the Magic Valley. Here are just a few of the highlights:
Heaps of Sheep – Flank to one of the most unique and recognized cultural festivals in Idaho: Sun Valley’s Trailing of the Sheep. Named as one of the top 10 fall festivals in the world by USA Today and a top 10 Great Fall Festival by Smarter Travel, the annual event aims to preserve sheep herding’s history and culture in Idaho and the Western U.S. “The sheep are the center of the festival, but the sheep knit together a cultural tapestry of concerts, workshops, presentations, personalities, dogs and horses,” according to the organization’s website.
Wine with a view – Visit Idaho’s 2017 Winery of the Year--Crossings Winery in Glenns Ferry--for the best in wine and autumn scenery. Crossings Winery offers wine tastings seven days a week and the opportunity to explore its beautiful vineyard. Want a bite to eat, too? The location offers two dining options, Tannins Restaurant and Tannins Tavern, with great atmospheres and live music.
Brewing Tradition – Celebrate Oktoberfest in Downtown Twin Falls featuring food, car shows, music, street vendors and more during the first weekend of October. Visitors can explore the recent upgrades and improvements to the historic downtown district while taking in all the annual event has to offer.
Hunters’ Game – Southern Idaho’s proximity to wildlife makes it the ideal place during hunting season. With millions of acres of accessible land, hunters have robust access to chukar, gray partridge and California Quail populations, in addition to big game and steelhead fishing. Plus, the Idaho Department of Fish and Game has interactive maps and other helpful tools to plan your next hunting trip.
Eerie Experience – Brave your way through tremendous scares at the Haunted Mansions of Albion—the northwest’s largest indoor/outdoor haunted attraction. It’s so spooky, the mansion has gained national attention and will be featured in an upcoming episode of the Travel Channel’s “Ghost Adventures.” Time slots fill up fast, so be sure to grab your ticket online before you brave the “School of Chaos.”
The “Cool Things” going down in Southern Idaho this fall don’t stop there. Check out the rest of the events and activities in 12 Cool Things to Do During Fall in Southern Idaho.
What's your favorite fall activity available in the region? Leave a comment below!